Senior / Marketing Executive

Reed Exhibitions / RELX (Singapore) Pte Ltd

Senior / Marketing Executive

Reed Exhibitions / RELX (Singapore) Pte Ltd


Job Nature: Permanent

Position Level: Experienced, Manager

Job Category: Brand/Product Management, Digital/Online Marketing, Events Management, General Marketing

Qualification: Bachelor's / Honours

Salary: Login to view


Responsibilities

  • Working closely with Project Director, Project Manager, Conference Manager and our Partner, including Committee Chairs and Members to plan and execute event.
  • Strategize and execute marketing plan to recruit conference delegates for the conference and visitors/buyers for the exhibition.
  • Working closely to identify and secure media partners and trade associations for cross-promotions.
  • Plan and execute e-marketing campaign which includes updating the website, engage target audience with regular e-DMs and e-Newsletters, online registration, lead-up events, etc.
  • Develop and manage databases, working closely with Call Centre for telemarketing campaigns.
  • Develop public relation campaign, write press releases and develop/manage media database
  • Social media management
  • Internal system setup and management (eg: Eloqua, SFDC, Registration System)
  • Conduct and compile customer research
  • Manage and monitor budgets

Requirements

  • Tertiary education with a minimum of 3 years of marketing experience
  • Strong experience in marketing and brand management campaigns; both in planning and in execution
  • Strong media and public relation experience and skills, able to work well with the media and ensure successful implementation of the communication message
  • Creative and able to think strategically and enjoys the hands-on application
  • A self-starter, fast learner, proactive, energetic, resourceful
  • Relationship builder, team-player.
  • Flair for writing
Company Overview

Reed Exhibitions is the world’s leading events organiser, with 500 events in 39 countries. In 2011 Reed brought together six million active event participants from around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East and Asia Pacific, and organised by 33 fully staffed offices.
Reed organises a wide range of events, including trade and consumer exhibitions, conferences and meetings. Its portfolio of 500 events serves 44 industry sectors, including: 
Aerospace & aviation, automobiles, beauty & cosmetics, broadcasting, building & construction, electronics, energy, oil & gas, engineering & manufacturing, food service & hospitality, gifts, healthcare, interior design, IT & telecoms, jewellery, life science & pharmaceuticals, machinery, marketing, business services & training, medical education, printing & graphics, security & safety, sports & recreation, travel.
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